In a recent post, a story about haggling generated several reader tips such as the following: Ask for a price match. Miriam found that the office supply store Staples “didn’t quibble a bit” when asked to match a competitor’s price. Ask for more than a match. Dan discovered that Best Buy would not only match […]
Tag Archives | Shopping
Name Your Price
Haggling has long been an assumed part of the home- and car-buying experience. But in a down economy more and more retailers, including Best Buy and Home Depot, are going along when people ask for a better price. And not just on big-ticket items. One clothing store shopper profiled in a New York Times article […]
The Psychology of Money
The science of shopping is a hot topic, with a number of journals helping marketers get inside the minds (and wallets) of their customers. A recent Chicago Tribune article summarized some of the recent research. “Shopping momentum” was the topic of a recent Journal of Marketing Research article. Researchers have found that the first purchase […]